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New SWACO Education Campaign – Recycle Right Begins
Last year, 2.1 million tons of waste was generated by residents and businesses in Franklin County - enough to fill Ohio Stadium four times, and equating to about five pounds of waste a day, per person.
SWACO continues to look for effective, sustainable ways to increase the community’s knowledge about what can be recycled, and where it can be recycled.
Grove City, Urban Crest and Jackson Township have agreed to pilot a new SWACO program, Recycle Right. The new recycling education pilot will engage 14,000 single-family households.
Once the pilot is complete in April, the program will be expanded to other Franklin County communities with a goal to increase recycling from 45.5% to over 50% by the end of 2020.
Initially the focus will be on increasing the recycling of paper and cardboard – the largest category of recyclable material currently going to the landfill.
The campaign will kick off mid-2018 and will include a robust television and radio campaign, social media, billboards, informational materials and magnet reminders.
Each year, the message or theme may vary, however the ultimate goal will be to keep recyclable materials out of the landfill.
What is Recyclable?
In Franklin County, five materials are accepted for recycling and everything else can be reused, donated, composted or disposed of safely.
Did you know?
Choosing to recycle instead of landfilling materials leads to the creation of more employment opportunities and well-paying jobs in our community, making our local economy more resilient.
Reusing and recycling materials creates opportunities for innovating the development of new products and technologies.
Recycling protects the air we breathe, our waterways and our limited precious natural resources creating a brighter, safer future for all of us.
To learn more about Recycle Right, click here.